[E]* movement is certainly Belda Lloréns’ global durability project, whose starting point will be its concern for the earth and the next generations.
Using more than 60 years of experience, Belda Lloréns has worked hard to possess a solid foundation in advancement, sustainability and transparency, getting able to offer a 360º growth and service around the rounded economy.
The ECOLIFE motion is defined as responsible, conscientious plus respectful, as well as creative, vibrant and full of energy.
“With [E]* movement we would like to join forces with other brands to create a global movement by coming together, creating with all our collaborators an extensive network of businesses and brands willing to create a more sustainable sector plus world”, says Fabricio Mancebo, the company’s Global Brand Movie director.
Respect for the environment, great business management and interpersonal commitment mean above all regard for the human being. This is what the particular brand has been focusing on for a long time.
Together with the Ecolife movement, this particular month, the company has released the new image of its E* product line. Ecolife is already emblematic within the sector, it is a good icon of its work heart and soul, since simplicity prevails, and exactly what is most difficult is producing the complex simple. Which is how the company functions.
E* is designed as a method consisting of all the concepts that will summarise its way of performing things: ecology, recycling, creativity, technique, character, attitude, understanding, strength, creativity and color.
E* BestCotton: The world’s most eco friendly coloured cotton. 50% Natural Cotton + 50% Reused Coloured Cotton.
E* Cotton: 60 per cent Recycled Cotton + forty percent BCI Cotton.
E* Viscose: The only real GRS certified viscose. twenty percent Recycled Viscose + 80 percent EcoVero Viscose.
E* PolyCot: One of the most sustainable 100% recycled wool on the market. 50% Recycled 100 % cotton + 50% Recycled Polyester.
E* Woolcel: 75% FSC Viscose + 25% Non-Mulesed Made of wool.
E* Polyester: 100% Recycled Polyester.
E* Soft & Fresh 60 per cent EcoVero Viscose + twenty percent Recycled Viscose + twenty percent Linen