Amer Sports Company has appointed retail sector executive Stuart Haselden towards the newly-created role of TOP DOG at outerwear apparel plus equipment brand Arc’teryx.
Within this new position, Haselden can lead the global business technique with a focus on building brand new vertical capabilities and speeding up regional expansion, Amer Sports activities said Tuesday.
He provides more than two decades of store and vertical direct-to-consumer encounter to the role and has worked well at big-name fashion businesses including Lululemon, J. Team, and Saks. Most recently, this individual served as CEO with regard to global lifestyle brand Aside.
“As we enter the following phase of growth meant for Arc’teryx, we are excited to accepted Stuart to the Amer Sports activities team, ” CEO associated with Amer Sports James Zheng said in a release. “Stuart’s rare mix of global brand name business leadership and immediate to consumer expertise is going to be invaluable as we accelerate Arc’teryx direct-to-consumer strategies and place the brand for long lasting success. ”
Zheng ongoing: “With Stuart’s leadership plus deep experience in executive profitable growth for bothersome vertical brands, I am assured that Arc’teryx can achieve the next level and we look forward to their immediate contributions. ”
Activities on his new position, Haselden said: “Arc’teryx is an uplifting brand that represents the particular pinnacle of design creativity. I’m thrilled to join this particular talented team to extend their particular track record of success and develop new capabilities to take the company forward. ”
Jon Hoerauf, Arc’teryx president, has chose to leave the company to go after other plans.